Luvvie in red shirt reading her book Professional Troublemaker
Luvvie in red shirt reading her book Professional Troublemaker
Luvvie in red shirt reading her book Professional Troublemaker

Get your book off your spirit —
and onto shelves.

You can become a successful published author.
We can help.

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FREE GUIDE:

5 Mistakes Aspiring Authors Make and how to avoid them.

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Luvvie's Books

Turn Your Story and Expertise into a Book That Matters.

At The Book Academy, we believe everyone has a story worth telling, and we’re here to help you tell it in the most powerful way possible. You know your story needs to be told. But between conflicting advice, an overwhelming publishing landscape, and the daily demands of life, your book remains unwritten.

It doesn’t have to stay that way.

The world needs the book you haven’t written yet: Your expertise, wisdom, and hard-won lessons could change people’s lives.

 

I’M READY TO JOIN!

 

The Truth About Writing Your Book

That book idea keeps you up at night. You’ve caught yourself daydreaming about seeing it on shelves, changing lives, opening doors. But then reality sets in:

  • Where do you even start with publishers? (And do you need one?)
  • How do people find time to write between everything else?
  • What if you pour months into this and it goes nowhere?
  • How do you know if your idea is the right one?

You’re not alone. These are the exact questions that keep countless books from being written.

But here’s what nobody tells you: Writing a book isn’t about having more time or waiting for perfect clarity. It’s about having the right system, support, and proven path forward.

The Book Academy is “When preparation meets opportunity”

Lisa Hurley - The Book Academy Testimonial
Aerial shot of Professional Troublemaker book with Luvvie's hands on top of the cover

Stop Googling. Start Writing.

This process isn’t about creativity. It’s about commitment.

There’s conflicting advice everywhere you look:

“You need a massive platform first!”
“Write the whole book before approaching publishers!”
“Just throw it up on Amazon!”

Meanwhile, your book remains unwritten while you try to figure out which advice to follow.

The Book Academy cuts through the noise with clear, proven frameworks that work, whether you have 30 minutes a day or 3 hours. No more wondering what comes next or if you’re doing it “right.” We will give you all the tools to navigate the publishing process: We’ll teach you how to clarify your idea, craft a proposal, and understand your publishing options.

This Isn’t About Creativity. It’s About Clarity.

Explore the Book Academy

The difference between aspiring authors and published ones isn’t talent. It’s having:

  • A clear roadmap from idea to published book
  • Proven frameworks that make writing manageable
  • Expert guidance on publishing paths and possibilities
  • Systems to fit writing into your already-full life
  • Support when obstacles arise (because they will)
Luvvie leaning on her hand and smiling sitting on a couch with a red laptop on her lap

I’m Luvvie.

Today, I’m a 4x New York Times bestselling author. But for years, I wouldn’t even call myself a writer.

Becoming an author was a long road: I wasn’t even sure I had a solid concept, and once I did, 11 editors turned me down before I got a deal. And that was just the beginning.

I had to figure it all out on my own, but you don’t have to. I created The Book Academy to help make writing and publishing a book easier for you than it was for me — and show you that if I can do it, so can you.

About Luvvie

What Members and Alums of The Book Academy are Saying…

Gray speech bubble with testimonial text that says "I was expecting a wealth of information but WOW. The ability to give such incredible information, but in a way that's clear and inspires immediate action and confidence is an ability that only Luvvie Ajayi Jones has. I have wanted to write a book for YEARS and always pushed it aside for the right time. There will never be the perfect time to do it, it's time to get out of my way to do it and when the overwhelming process is made clear, where are the excuses? Luvvie's dedication to educating about the book writing process and lifting people up is unmatched and I cannot wait to continue with such an incredible group in the book proposal course."Gray speech bubble with testimonial text that says "The course ended yesterday and it was worth the time and investment. The course raised so many valuable issues that I never seriously considered, issues like my audience and it size, why the world/Liberia needs this book right now, what qualifies me to write this book, the importance of my network for marketing purposes, etc. I have thought about several of these issues but not sufficiently to have written my ideas on these issues on paper. I am reviewing the material this morning and will perhaps spend the next few days doing so. Following the course materials puts structure to the whole book-writing effort. VERY VALUABLE! Thanks!"
Gray speech bubble with testimonial text that says "Finally caught up this afternoon... oh man, y'all. I'm so inspired and after years of responding to "So, when are you writing your book?" with an external eye roll and an internal prayer, I finally feel like I have actual STEPS to take. Thankful for this group - followed everyone on Instagram that signed up on the list posted in here and I am so ready to promote y'all to the ends of the earth, too!" Gray speech bubble with testimonial text that says "This has been such an unexpected and rewarding experience. I am so happy I got to be a part of this amazing group. Thank you Luvvie Ajayi Jones and Team for energizing us and opening the gates to show us around bit. This has been so meaningful for me. You won't ever understand how much. I finally did this big thing for me. And it was more than worth it."head

Books Published by The Book Academy Clients

Get Good with Money - Book Cover
Love and Whiskey - Book Cover
Unmasking AI - Book Cover
No One is Self-Made - Book Cover
Flip The Tables - Book Cover
Space to Exhale - Book Cover

Published isn’t a pipe dream.

Your journey starts here.

I’m ready. LET’s GO!

 

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