About
Luvvie Ajayi Jones
Advocate of Authors · Bestseller of Books · Coaxer of Clarity · Conduit of Courage · Instigator of Impact · Slayer of Stuckness · Wielder of Words
I’m Luvvie Ajayi Jones, your guide along the path from idea to ink.
Writing and publishing four bestselling books has transformed my life in so many ways.
My earnings increased. I was able to retire my mom. I have access to spaces I never imagined before and now walk through doors I didn’t even know existed.
And dopest of all, these books have changed my life because they’ve changed my readers’ lives.
Most people who are successful in publishing don’t look like me. But I did it, and so can you.
I’ve seen everything in the publishing industry, and I’ve made it my mission to help other aspiring authors like you navigate the publishing process and get your book off your spirit and onto shelves for the world to experience.
I believe…
- Your story is worth telling.
- You don’t need permission to tell it.
- The world needs more published authors that aren’t white men.
- Your story isn’t going to leave you alone until you write it.
- Writing a book isn’t about creativity…it’s about discipline.
- You can become a published author.
- You can sell thousands of copies of your book.
- You don’t have to do it alone.
I know books.
I’ve written four instant New York Times bestsellers: Professional Troublemaker: The Fear-Fighter Manual (2021), Rising Troublemaker: A Fear-Fighter Manual for Teens (2022) and I’m Judging You: The Do-Better Manual (2016).
My first children’s book, Little Troublemaker Makes a Mess, debuted at #5 on the New York Times bestsellers list in May 2023.
But I’m not just an author. I’m a student of the publishing industry: I’ve learned what makes a book impactful. I know what makes a book sell.
And now the student becomes the teacher.
The Book Academy can’t guarantee your book will become a bestseller — no one can. (And if anybody tells you they can, they’re lying to you.)
But we’re going to give you every tool we can think of to write your book, publish it, and market it with everything you’ve got.
Work with The Book Academy
Get the resources you need to take the next step, no matter where you are.
Downloadable resources
Bite-sized, at-your-fingertips materials, handpicked from The Book Academy to get you unstuck in your book journey.
The Book Academy course
Learn everything from which publishing route to take to nailing your idea to marketing it like a pro, in this 6 session course.
Coaching for authors
One-on-one guidance from Luvvie to clarify your idea, hone your proposal, develop a marketing plan and more.
